Salesforce SMS integration

Olivia Brownie
3 min readMar 3, 2023

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SMS and eFax Guru is an advanced business texting solution that sends & receives an SMS and HIPAA-compliant eFax from any Salesforce object. Cloud Maven, Inc., a Salesforce certified ISV Partner and the 2021 Salesforce Partner Innovation Award winner, has developed this app. Texting is a fast and efficient way to communicate with clients, prospects, and team members. It allows industrial real estate companies to quickly send and receive messages without lengthy phone calls or emails. Industrial real estate companies can streamline their operations using a business texting tool. They can manage all their communications in one place and easily track conversations with clients and prospects.

Salesforce sms integration

Text messages must be personalized to be effective, but this can be challenging when sending bulk messages. Salesforce users need to ensure that their texting tool allows personalized messages and that they have the necessary data to create personalized messages. With SMS & eFax Guru, Salesforce users can send personalized bulk SMS using dynamic templates. Personalized SMS messaging allows businesses to send customized content based on the recipient’s name, location, previous purchase history, or other relevant information. This can improve the effectiveness of the message and increase engagement with the recipient.

The app supports Conversational, Bulk, Automated, and eFax to improve business communication strategies and customer engagement.

  1. Conversational SMS: Conversational SMS allows 2-way communication, allowing companies to communicate with their customers more personally through text messaging. This can be particularly useful for industrial real estate companies who need to communicate quickly with their tenants, suppliers, or contractors.
  2. Bulk SMS: Bulk SMS is a mass messaging service that allows companies to send a single message to a large group of people simultaneously. Industrial real estate companies can use bulk SMS to send important updates. Bulk SMS can also send reminders about rent payments or promote new leasing opportunities to potential tenants. SMS & eFax Guru also have a feature that automatically removed invalid contacts.
  3. Automated SMS: Automated SMS is a service that allows companies to send pre-written messages to their customers automatically.
  4. eFax: eFax is an electronic fax service that allows companies to send and receive faxes using any Salesforce object. As eFax is HIPAA-compliant, industrial real estate companies can use it to securely send and receive important documents, such as lease agreements or construction plans, without relying on traditional fax machines. This can be particularly useful for companies that need to send or receive faxes quickly and securely.

SMS & eFax Guru allows industrial real estate companies to send SMS messages using preconfigured templates. They can choose recipients from any Salesforce object. All messages are permanently stored in Salesforce under the related parent object. When the recipient responds to the sender’s messages, the user receives an instant notification. Users can easily filter SMS based on their needs, reply to messages directly, and navigate to records using the app’s inbox. The app also includes an opt-out mechanism to comply with TCPA guidelines, essential for a business texting solution.

Some of the best app features that industrial real estate companies can use include dynamic templates, incoming alerts, MMS, dark hours, and delivery receipts. For a free 30-day trial of this business texting tool, visit Salesforce AppExchange. For further information, send an email to info@cloudmaveninc.com. Follow LinkedIn, Twitter, and YouTube to stay updated on the newest apps.

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